Getting the Most Out of Your Event Investment

The WCSW System – The Key to Getting the Most Out of Your Event Investment

Many people treat events as a limited-time happening. They register, show up at the appointed time and leave when it is over. Successful people realize that, in order to get the most out of every event, there are key things to do before, during and after the event. Over the past 25 years of attending events of all types, I have uncovered the five keys to getting the most out of your event investment.

Key #1: The event starts before the event starts.
Key #2: Get clear on what you expect to get out of the event.
Key #3: Take notes systematically.
Key #4: Invest in yourself.
Key #5: Create a post-event action plan.

My presentations on this topic range from a short, TEDTalk-style to 90 minutes.

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